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ATP Expands Professional Series Flash Cards by Introducing ProMax CompactFlash

December 20, 2005

SUNNYVALE, Calif. (Dec. 20, 2005) ATP Electronics Inc., a leading manufacturer of digital flash media products, today announced the addition of its ProMax(TM) family product line with the release of its highest performance ProMax(TM) CompactFlash (CF) memory cards. With a blazing speed rating of 150X, the ProMax CF card is the fastest CF card available on the market today. ATP will showcase their new water & shock resistant ProMax CF card product line at the CES 2006 January 5-8 in Las Vegas, at the Sands Expo booth # 71440. The complete ProMax CF card lineup will be initially available through ATP distribution partners Ingram Micro, BKA, and D&H while end users can buy the card direct at store.atpinc.com.

Just like ATP's high performance ProMax SD card introduced a few months ago, the newly introduced ProMax CF card is water resistant and extremely shock resistant. In addition, the ProMax CF card also features a 30MB/s data transfer speed for fastest file transfers and seamless multimedia streaming. This feature is especially required in professional and high-end prosumer level photographic applications.

"Our ProMax CF card is perfect for today's SLR digital cameras that capture video in addition to digital still images," said Tim Hsieh, ATP President. "The ATP ProMax CF cards can keep up with a camera's video recording mode as well as continuous shooting mode in still image mode. The resulting benefit to the consumer is that he or she can continue capturing content without fear of performance or quality degradation. This new ProMax CF cards nicely complement our existing ProMax SD and MMC cards, and our high speed ToughDrive(TM) USB 2.0 flash drive product line."

The entire ATP ProMax(TM) CF card lineup offers the same advanced features as ATP's other flash card products allowing for ample protection from water, dust, ESD (electro-static discharge), and extreme temperatures ranging from -40C to 85C. The ProMax CF line of cards are specially designed to work with high mega-pixel digital SLR cameras and video camcorders such as Nikon Digital SLR cameras D2X, D2H, D200, D100 and D70, as well as Canon EOS series SLR cameras and others from JVC, camcorders or Konica-Minolta Maxxum 7D cameras. This allows for versatility and durability rarely found today in flash memory cards.

The ProMax CF cards will be available worldwide starting January 2006, in capacities from 256MB, 512MB, and 1GB to 2GB. ProMax 4GB CF will follow in by end of Q1. For more details please visit ATP website http://www.atpinc.com or email flash@atpinc.com.

About ATP

Founded in 1991, ATP (Advanced Technology & Packaging) Electronics, Inc. is a recognized leading manufacturer of high capacity flash digital media solutions as well as top quality memory module products. With strictly regulated ISO 9001 certified facilities and advanced technologies in memory packaging, flash card designs, testing and qualification, ATP differentiates itself from the competition, offering highly durable flash card solutions which in addition to high performance, offer protection from water/moisture, dust, static discharge, and extreme temperatures. High Speed, Weather Proof and Dependable Storage. ATP's latest flash products feature 2GB MMC/SD, as well as 1GB MMCmobile and miniSD, RS-MMC, Dual-Voltage (DV) RS-MMC, MMCplus, and MMCmicro. For more information on ATP memory products, visit http://www.atpinc.com or email flash@atpinc.com.

ATP and the ATP, ProMax, ToughDrive logos are trademarks of ATP Electronics Inc. All other brand or product names are trademarks or registered trademarks of their respective holders. CompactFlash(TM) is a trademark of CompactFlash Association.


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